Followformation
Followformation is our company's debut social media web application. We chose Twitter to start - mainly because we had fallen in love with its simplicity and human networking potential and prowess.
- Followformation was a dream project from start to finish. Built on a solid, secure, and efficient application framework, the application builds in the most modern web technologies to fuel, in turn, social media efficiency.
- We wanted to create a new advertising platform for social media because we saw the potential in genuine social media connection building - something lacking in the cluttered Twittersphere.
- Design, again, was the focal point of this application. The entire user flow and logic was dependent on how we felt the process should feel: and we're ecstatic about the final feeling.
And here's what they said:
Strut Productions Inc.
Strut Productions Inc. is a one-of-a-kind boutique marketing agency specializing in fashion, beauty, lifestyle brands, arts and culture. Our challenge was to help them create a one-of-a-kind brand to accommodate their unique vision online and offline. The results:
- We created a versatile brand that comprised of a few unique brand elements that have been strategically placed throughout their online and offline collateral.
- Our decision was to make the brand the focal point of the entire business. As such, the layout was built around the visual identity: we created the ideal medium to demonstrate their identity online.
- Using content-space ratios we ensured ideal, natural spacing to allow ideal eye-movement throughout navigation.
- Using a customized AerPanel, Jaime and Sabrina now have ultimate flexibility in modifying their content at their leisure.
Collegiate Sports Business Conference
The Collegiate Sports Business Conference is the largest, full-day sports business event in Western Canada. Our team jumpstarted their mission to create a dynamic interface between global sports professionals and passionate students through print and interactive media. The results:
- Through in-depth client consultation, we designed a logo and encompassing brand strategy that melded the concepts of moving lines, speed and competition. The CSBC brand is a sustainable fusion of business and athletics that remains robust amidst the annual turnover in the organizing team.
- Our in-house print specialist created a brand-cohesive sponsorship package that succeeded in securing the Pepsi Bottling Group as a lead sponsor, and senior executives from Lululemon Athletica, the Vancouver Whitecaps and the Vancouver Canadians as speakers.
- We developed offline promotional materials (banners, posters, etc.) and online contact forms to open direct communication channels with student volunteers and university delegates.
- We created a flexible, architecturally concise platform that allows for ease in content and image editing.
- Our facilitated site rollout and continued support services factor in the site’s lifecycle considerations and preservation of the client relationship.
Notable/Other Clients
- EarthSport
- Magnify Digital
- Best Buy Canada
- Greenscape Capital Group
- Pacwebco
- Government of British Columbia - Ministry of Agriculture
- Reach Magazine
- Enterprize Canada
- St. John Ambulance BC/Yukon
- Collegiate Sports Business Conference
- Scrapboy Digital Media Corporation
- Geodex Minerals Ltd.
- Energy Aware Technology Inc.
- ILC Interactive Learning Corporation
